The honesty, personalized service and fixed costs of Asset Alliance Group are Fleming Howden’s recipe for success



Asset Alliance Group strengthened its relationship with Fleming Howden after winning a tender to supply bakery ingredients supplier with four Mercedes-Benz Actros 2533L rigid chassis.

Supplied under a five-year full-service lease, the new vehicles include three 26-ton rigid vehicles and one 18-ton rigid, all fitted with Gray & Adams bodies with Thermo multi-temperature refrigeration units. King. Each will be used to distribute a wide range of baking ingredients and yeast products.

And after being so impressed with the response to the initial tender, Fleming Howden also ordered three Mercedes-Benz Actros 2545 6 × 2 tractors and two Montracon 4.2m ENXL frameless tilt trailers from Asset Alliance Group. , to be delivered over the next few months.

Fleming Howden Logistics Manager Stuart Cowie says: “We put out a tender every time we modernize our fleet, even though we already had Asset Alliance Group in mind when we were looking for these latter vehicles. We have worked with the team in the past, and again it was clear that they were simply the best fit for our business.

“Asset Alliance Group is an honest company, and we can always count on the team to be open and transparent with us. The personalized service we receive is something we always value very much and the after sales support is some of the best we have come across. Everything in the deal is fully maintained and at a fixed cost for the entire duration, which is really important for the planning.

Fleming Howden will benefit from Asset Alliance Group’s full full-service contract rental offering, including all safety inspections, maintenance, servicing and repairs, tire coverage and full roadside assistance covered. by a single monthly payment.

Forwarders feature triple-hinged rear doors and an extended tail lift for maximum ease and safer loading and unloading. Other features include an integrated satellite navigation system, air conditioning, power mirrors and additional parking lights for better visibility.

“Safety and comfort are both essential to us, which is why these latest vehicles have been designed to ensure that we provide our drivers with the best possible place to work. They can often be away on long trips, sometimes at night, so we want them to be as comfortable as possible, ”adds Cowie.

Based in Newbridge, Edinburgh, Fleming Howden specializes in the sourcing, manufacturing and distribution of bakery ingredients and yeast products. Fleming Howden is an independent business unit operating under the leadership and direction of AB MAURI UK&I, which is part of Associated British Foods.


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